Text Analytics also referred to as text mining is the process of deriving high value structured information from raw structured or unstructured data. This is done through the identifying of patterns or trends in the text. Text Analytics can be used for a number of applications including categorization, sentiment analysis and entity extraction. These are the most common uses, depending on your organisation it can be used for much more!
Get in touch with us to understand how Nous Analytica can help you gain insight into your external and internal text data.